Alternative Fashion Capital #13: Tbilisi, Georgia

Situationist S/S 2020 RTW; photo c/o Vogue India
Situationist S/S 2020 RTW; photo c/o Vogue India

Known For:

Having an exceptional overall creative scene – and great fashion designers, specifically. Tbilisi’s creativity has become one of its calling cards in the post-Soviet era.

Fabrika; photo c/o Calvert Journal
Fabrika; photo c/o Calvert Journal

Shopping Districts:

We believe that the Marjanishvili, Vera, and Vake neighborhoods are going to be one’s best bet for finding excellent shopping for clothing. These neighborhoods are trendy with locals, so you should be able to have an authentic Georgian experience.

IERI Concept Store; photo c/o Georgia Today
IERI Concept Store; photo c/o Georgia Today

Specific Places To Shop: 

  • Chaos Concept Store
  • More is Love
  • IERI Concept Store
Janashia F/W 2019-20 RTW; photo c/o Mercedes Benz Fashion Week Tbilisi
Janashia F/W 2019-20 RTW; photo c/o Mercedes Benz Fashion Week Tbilisi

Brands:

  • AVTANDIL
  • INGOROKVA
  • Situationist
  • George Keburia
  • Lado Bokuchava
  • Aleksandre Akhalkatsishvili
  • Lako Bukia
  • Janashia
  • Dalood
  • Anouki
  • David’s Road
George Keburia S/S 2019; photo Document Journal
George Keburia S/S 2019 (MBFWT); photo c/o Document Journal

Events:

  • Mercedes Benz Fashion Week Tbilisi: Mercedes Benz Fashion Week Tbilisi (MBFWT) in Georgia gives designers from the region an international platform to seamlessly connect with media and buyers. The event has a goal of both increasing domestic awareness of homegrown fashion and increasing the global presence of Georgian design. It also works to highlight Tbilisi as a style capital where East meets West.

Fashion Publications and Organizations:

We couldn’t find any prominent fashion organizations or publications in the city, as Tbilisi is a growing fashion scene.

Tbilisi State Academy of Art; photo c/o BeTravel
Tbilisi State Academy of Art; photo c/o BeTravel

Universities & Colleges:

  • Tbilisi State Academy of Art

To find out more about our e-book, Alternative Fashion Capitals: A Survey Of Twenty Cities Of Emerging Thought Leadership – and how to purchase it – click this link.

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